Twelve operators. One team.
Each one has a name, an archetype, and a job. They run on schedules, hand work to each other, and learn from every cycle. Open any card to read what it does, what it replaces, and what it ships.
What's the part of the business that keeps slowing you down?
Choose the function closest to your bottleneck. We'll show you the operator built for it — and what it could do in your first 90 days.
01
Brand Intelligence
The Keeper
Keeps the brand from drifting.
Brand Intelligence
The Keeper
Keeps the brand from drifting.
Keeps the brand from drifting.
What it does. Holds your positioning brief as a living document and enforces it across copy, creative, and messaging on a continuous loop.
What it replaces. A brand strategist auditing on a quarterly cadence. The Slack thread asking "is this on brand?" four times a week.
One weekly brand-drift report. Brief refresh on strategy changes. Real-time flags on any asset that ships.
Brands shipping faster than their positioning can keep up — series B+, content-heavy, agency-fragmented.
Auditing 47 channels weekly.
02
Social Intelligence
The Listener
Reads the market before it becomes obvious.
Social Intelligence
The Listener
Reads the market before it becomes obvious.
Reads the market before it becomes obvious.
What it does. Listens across owned, earned, and category-wide conversation. Surfaces the three things that change a decision today, ranked.
What it replaces. A social analyst writing weekly trend decks no one reads. Dashboards with 40 metrics and no story.
Daily ranked brief. Weekly market digest. Real-time alert on category shifts and competitor moves.
Brands in fast-moving categories where signal-to-noise is the difference between leading and reacting.
Tracking 312 signals an hour.
03
Content Creation
The Editor
Turns briefs into publishable work.
Content Creation
The Editor
Turns briefs into publishable work.
Turns briefs into publishable work.
What it does. Drafts, edits, and QAs content against your voice standard. From brief to publishable, on an editorial cadence.
What it replaces. A staff writer and an editor. The 2-week ping-pong between marketing and an external agency.
8–12 publish-ready pieces a week. Voice-checked, brief-anchored, ready for legal review.
Brands with a content calendar that outruns their team. Operators tired of approving every comma.
Drafting in your voice.
04
Brand Storyteller
The Narrator
Finds the story people remember.
Brand Storyteller
The Narrator
Finds the story people remember.
Finds the story people remember.
What it does. Builds the narrative spine for campaigns, case studies, and brand stories. Finds the arc; protects the message.
What it replaces. A senior creative director on retainer. The 4-hour offsite that produces 2 tagline candidates.
One narrative brief per campaign. Story arcs mapped to channels. Closing line that lands.
Founders and CMOs who can feel when a story is right but cannot reliably write it on demand.
Mapping arc to outcome.
05
Commerce
The Merchant
Turns attention into revenue.
Commerce
The Merchant
Turns attention into revenue.
Turns attention into revenue.
What it does. Closes the gap between traffic and purchase. Merchandising, product copy, pricing tests, abandoned-cart sequencing.
What it replaces. A conversion specialist plus a copywriter plus the weekly "why are we not converting" call.
Weekly conversion report. Daily PDP and PLP optimizations. Live A/B test of headline and price framing.
DTC and B2B-commerce brands where the bottleneck is post-click, not pre-click.
Watching cart-to-purchase delta.
06
Product Inventory
The Steward
Knows what is moving, missing, and at risk.
Product Inventory
The Steward
Knows what is moving, missing, and at risk.
Knows what is moving, missing, and at risk.
What it does. Watches stock health across SKUs, channels, and geographies. Flags risk before it becomes loss.
What it replaces. A planner running Excel exports. The 11pm question "are we going to stock out on the hero SKU?"
Daily stock health digest. Weekly forecast vs. actual. Real-time alert on hero-SKU risk.
Multi-SKU brands where stock-outs cost more than they save and forecast accuracy is uneven.
Re-ranking the shelf.
07
Campaign
The Producer
Compresses campaign cycles.
Campaign
The Producer
Compresses campaign cycles.
Compresses campaign cycles.
What it does. Runs the full campaign loop: brief, channel plan, asset list, launch sequence, post-mortem.
What it replaces. An agency producer plus a project manager plus the six-meeting ramp to a single brief.
One campaign brief per launch. Live launch tracker. Post-mortem digest within 7 days of end-of-flight.
Brands running 4+ campaigns a year that all take 6 weeks to brief and 3 days to actually run.
Briefing four channels at once.
08
Audience Growth
The Connector
Builds the audience that actually matters.
Audience Growth
The Connector
Builds the audience that actually matters.
Builds the audience that actually matters.
What it does. Sources, vets, and manages creator and community partnerships against your ICP — not vanity reach.
What it replaces. A partnerships manager scrolling TikTok. The vetting spreadsheet that never gets opened.
Weekly creator shortlist. Active partner health report. Audience-quality score tracked by cohort.
Brands whose follower count is rising and pipeline is not. Founders skeptical of vanity reach.
Sorting right-fit from wrong-fit.
09
Narrative / PR
The Diplomat
Operates before the story lands.
Narrative / PR
The Diplomat
Operates before the story lands.
Operates before the story lands.
What it does. Monitors brand narrative, sentiment, and category conversation. Drafts response postures before a story crests.
What it replaces. A reactive PR retainer. The 11pm "do we need to say something?" email chain.
Daily sentiment digest. Pre-built response postures for top three risk vectors. Crisis playbook live.
Brands operating in regulated, public, or culturally sensitive categories. Founders with public faces.
Reading the room early.
10
Avatar
The Performer
Gives your brand a face that can speak.
Avatar
The Performer
Gives your brand a face that can speak.
Gives your brand a face that can speak.
What it does. Operates as a digital spokesperson — on-brand, on-message, on-camera. Adapts tone from neutral to confident to warm.
What it replaces. A talent contract. A monthly studio day. The "do we have a face for this campaign?" scramble.
20–40 on-brand video segments a month. Three brand-safe tone presets. Voice and likeness governance.
Brands without an internal spokesperson who need a face — content, sales rooms, lifecycle, support.
Holding the camera frame.
11
Sales Intelligence
The Closer
Arrives knowing the three things that matter.
Sales Intelligence
The Closer
Arrives knowing the three things that matter.
Arrives knowing the three things that matter.
What it does. Pre-call briefs, deal health, follow-up sequences. CRM hygiene maintained continuously, not manually.
What it replaces. A sales ops headcount. The hour before every meeting spent on LinkedIn.
Pre-call brief per meeting with 6–8 prioritized signals. Daily deal health digest. Stale-deal flags.
Mid-market sales teams. Founders running their own pipeline. ABM motions with long cycles.
Prepping the next call.
12
Project Manager
The Operator
Runs the work without becoming the work.
Project Manager
The Operator
Runs the work without becoming the work.
Runs the work without becoming the work.
What it does. Orchestrates the other agents. Routes work, escalates blockers, holds the cadence so humans review at the right moment.
What it replaces. A senior project manager plus the standing 30-minute status meeting. The "who owns this?" thread.
Live status board. Daily blocker digest. Weekly throughput report. Quarterly cadence audit.
Any pod running 2+ packaged agents. Teams scaling without adding ops headcount.
Wiring owners to deadlines.
Pick your first agent.
A 30-minute strategy blueprint call. We review your operations, identify which agent earns its keep on day one, and show you what a deployed pod would look like.
Book a strategy call